Tuesday, April 30, 2013

Punches roll between Tweetdeck and Hootsuite - which is the betterTwitter client?



In an age where millions upon millions of apps are designed to make the lives of us humans easier, social media apps have not been excluded. As a working professional, staying abreast of your social media activity can be a bit challenging due to the various social media networks with which I have an account. Opening and closing browser tabs of respective social media sites are sometimes a dead giveaway that I am actively engaging on social media platforms during office hours. Enter Tweetdeck and Hootsuite, the solution to this first-world problem. 

Tweetdeck and Hootsuite were primarily designed for managing multiple Twitter accounts and the addition of managing other accounts on other social media networks were added later. These two clients are both convenient, but after using both of them, I prefer Hootsuite. Here’s why:

You can pull reports from it
Although this function is very basic as a free option and the more in detail reports will form part of the Pro paid-for version, it is nonetheless a nice feature, which Tweetdeck does not have. 

Easy user interface   
After trying out both applications, I just found Hootsuites user interface less complicated than that of Tweetdeck. It is easy to use and your respective social media accounts are easily visible and separated in a tab format as opposed to the column-like layout of Tweetdeck. At first impression, Hootsuite’s interface seemed very confusing and cluttered, but once I got used to it, the functionality of it grew on me and stuck.

Features
Tweetdeck is very simple and a bit shy on it’s feature endowment. Hootsuite on the other hand has an array of features which, once you get to figure out, makes things all the more convenient. I found that uploading images on Tweetdeck was a bit cumbersome and even so on the actual Twitter webpage, but uploading images to Hootsuite was a breeze and offered a few choices in terms of image sharing. In addition, Hootsuite, as well as Tweetdeck offered a URL shortening function, with Hootsuite’s option integrated into the application.

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